apple.com/iphone/

View Open Website
​
Overview
Report generated on 2025-12-23 at 04:57:48 (UTC +00:00). Refresh report
1 day ago
95
100
iPhone - Apple
https://www.apple.com/iphone/
The webpage has received a performance score of 95 out of 100. Overall results are good, with 31 tests passed successfully and 7 issues identified for further improvement.
0 high issues
0.0%
2 medium issues
5.3%
5 low issues
13.2%
31 tests passed
81.6%
0.06 seconds
61.32 KB
Secure
18 resources
SEO
Title
The title tag is perfect.
iPhone - Apple
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
Learn more
Google
Meta description
The meta description tag is good.
Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
Learn more
Google
Headings
The headings are properly set.
  1. iPhone
  1. Get to know iPhone.
  2. Innovation
  3. Cutting-Edge Cameras
  4. Chip and Battery Life
  5. iOS and Apple Intelligence
  6. Environment
  7. Privacy
  8. Peace of Mind
  9. Explore the lineup.
  10. Take a closer look.
  11. A Guided Tour of iPhone 17 Pro, iPhone Air, and iPhone 17
  12. Why Apple is the bestplace to buy iPhone.
  13. Apple Trade In
  14. Ways to Buy
  15. Personal Setup
  16. Delivery and Pickup
  17. Guided Video Shopping
  18. Apple Store App
  19. iPhone essentials.
  20. Significant others.
  21. iPhone
  22. Apple Footer
  1. Innovation
  2. Beautiful and durable, by design.
  3. Cutting-Edge Cameras
  4. Picture your best photos and videos.
  5. Chip and Battery Life
  6. Fast that lasts.
  7. iOS and Apple Intelligence
  8. New look. Even more magic.
  9. Environment
  10. Designed with the earth in mind.
  11. Privacy
  12. Your data. Just where you want it.
  13. Peace of Mind
  14. Helpful features. On and off the grid.
  15. New iPhone 17 Pro iPhone 17 Pro
  16. New iPhone Air iPhone Air
  17. New iPhone 17 iPhone 17
  18. iPhone 16 iPhone 16
  19. iPhone 16e iPhone 16e
  20. Apple Trade In
  21. Trade in your eligible device for credit.
  22. Ways to Buy
  23. Apple Card Monthly Installments.
  24. Carrier Deals at Apple
  25. Personal Setup
  26. Jump into online, one‑on‑one sessions.
  27. Delivery and Pickup
  28. Flexible delivery and pickup options.
  29. Guided Video Shopping
  30. Shop live with a Specialist.
  31. Apple Store App
  32. Shop in the Apple Store app, tailored specifically for you.
  33. iPhone accessories
  34. AirTag
  35. iPhone and Mac
  36. iPhone and Apple Watch
  37. iPhone and AirPods
  38. Shop and Learn Shop and Learn
  39. Apple Wallet Apple Wallet
  40. Account Account
  41. Entertainment Entertainment
  42. Apple Store Apple Store
  43. For Business For Business
  44. For Education For Education
  45. For Healthcare For Healthcare
  46. For Government For Government
  47. Apple Values Apple Values
  48. About Apple About Apple
  1. Second to none.
  2. Last phone standing.
  3. Ease of use.
  4. Stunning made simple.
  5. Keep on zoomin’.
  6. Make movies like the movies.
  7. Supersmart, superspeedy Apple silicon.
  8. Long-lasting battery life? 100%.
  9. Made for 5G.
  10. Power. Fully. Fast.
  11. A whole new element of delight.
  12. Now that’s smart.
  13. Do more with visual intelligence.5
  14. Clean Up.6
  15. iPhone for all.
  16. More recycled content? Naturally.
  17. Planet-worthy packaging.
  18. Apple Trade In.
  19. Innovation in conservation.
  20. On track to carbon neutral.
  21. Groundbreaking privacy protections.
  22. Sign in safely.
  23. Browse securely.
  24. Share privately.
  25. Pay the Apple Pay way.
  26. Out of range. Not out of reach.
  27. Everyday reassurance.
The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
Learn more
Mozilla
Content keywords
The content has relevant keywords.
iphone apple
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
All images have alt attributes set.
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
Learn more
Google
SEO friendly URL
The URL is SEO friendly.
https://www.apple.com/iphone/
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
Learn more
Google
404 page
The website has 404 error pages.
https://apple.com/404-d3b2ad601dd00b5833879c300d20f40d
The 404 webpage status informs the users and the search engines that a webpage is missing.
Learn more
Bing
Robots.txt
The webpage can be accessed by search engines.
A robots.txt file inform the search engines which links from the website can be accessed.
Learn more
Bing
Google
In-page links
The number of links on the webpage is okay.
  1. Apple
  2. Store
  3. Mac
  4. iPad
  5. iPhone
  6. Watch
  7. Vision
  8. AirPods
  9. TV & Home
  10. Entertainment
  11. Accessories
  12. https://apple.com/us/search
  13. https://apple.com/us/shop/goto/bag
  14. Shop
  15. Shop iPhone
  16. Learn more about trade-in
  17. iPhone 17 Pro New
  18. iPhone Air New
  19. iPhone 17 New
  20. iPhone 16
  21. iPhone 16e
  22. Compare
  23. Accessories
  24. Shop
  25. iOS
  26. Learn more
  27. Buy
  28. Learn more
  29. Buy
  30. Learn more
  31. Buy
  32. Learn more
  33. Buy
  34. Compare all models
  35. https://apple.com/iphone-17-pro/
  36. Learn more
  37. Buy
  38. https://apple.com/iphone-air/
  39. Learn more
  40. Buy
  41. https://apple.com/iphone-17/
  42. Learn more
  43. Buy
  44. https://apple.com/iphone-16/
  45. Learn more
  46. Buy
  47. https://apple.com/iphone-16e/
  48. Learn more
  49. Buy
  50. https://apple.com/105/media/us/iphone/2025/bf3428fe-1ccc-4e3f-a0fc-30af341431f8/films/guided-tour/iphone-guided-tour-tpl-us-2025_16x9.m3u8
  51. Watch the film
  52. Shop iPhone
  53. Learn more about Apple Trade In
  54. Learn more about Apple Card Monthly Installments
  55. https://apple.com/us/shop/goto/buy_iphone/carrier_offers
  56. Learn more about your new iPhone
  57. Learn more, delivery and pickup options
  58. All iPhone accessories
  59. https://apple.com/us/shop/goto/iphone/accessories
  60. Shop iPhone accessories
  61. https://apple.com/us/shop/goto/buy_airtag/airtag
  62. Buy
  63. here
  64. apple.com
  65. apple.com/iphone/cellular
  66. Feature Availability
  67.  Apple
  68. Store
  69. Mac
  70. iPad
  71. iPhone
  72. Watch
  73. Vision
  74. AirPods
  75. TV & Home
  76. AirTag
  77. Accessories
  78. Gift Cards
  79. Wallet
  80. Apple Card
  81. Apple Pay
  82. Apple Cash
  83. Apple Store Account
  84. Apple One
  85. Apple TV
  86. Apple Music
  87. Apple Arcade
  88. Apple Fitness+
  89. Apple News+
  90. Apple Podcasts
  91. Apple Books
  92. App Store
  93. Find a Store
  94. Genius Bar
  95. Today at Apple
  96. Group Reservations
  97. Apple Camp
  98. Certified Refurbished
  99. Apple Trade In
  100. Financing
  101. Carrier Deals at Apple
  102. Order Status
  103. Shopping Help
  104. Apple and Business
  105. Shop for Business
  106. Apple and Education
  107. Shop for K-12
  108. Shop for College
  109. Apple and Healthcare
  110. Apple and Government
  111. Shop for Veterans and Military
  112. Shop for State and Local Employees
  113. Shop for Federal Employees
  114. Accessibility
  115. Education
  116. Environment
  117. Inclusion and Diversity
  118. Privacy
  119. Racial Equity and Justice
  120. Supply Chain Innovation
  121. Newsroom
  122. Apple Leadership
  123. Career Opportunities
  124. Ethics & Compliance
  125. Events
  126. Contact Apple
  127. Find an Apple Store
  128. United States
  129. Privacy Policy
  130. Terms of Use
  131. Sales and Refunds
  132. Legal
  133. Site Map
The in-page links should be kept at a minimum, to avoid issues with search engines not being able to crawl additional links from the webpage.
Favicon
The webpage does not have a favicon.
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
Learn more
Google
​
Language
The webpage has the language declared.
en-US
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
Learn more
Mozilla
Noindex
The webpage does not have a noindex tag set.
The noindex tag instruct the search engines to not index the webpage.
Learn more
Bing
Google
Meta refresh
The webpage does not have a meta refresh tag set.
The meta refresh tag automatically reloads or redirects a webpage after a set time. The meta refresh tag is considered bad practice because it can disrupt user experience, accessibility, and search engine optimization.
Learn more
Google
Meta keywords
The meta keywords tag is missing or empty.
The meta keywords tag is an HTML tag that lists important words related to the webpage. Meta keywords were once used by search engines to identify a webpage's topic and improve search relevance, but are now largely ignored by major search engines.
Learn more
W3C
​
Performance
Text compression
The HTML file is compressed.
The HTML filesize is 61.32 KB.
The text compression helps speeding up the webpage's load by compressing the HTML's content.
Learn more
Gzip
Brotli
Google
Load time
The webpage loaded in 0.06 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
Page size
The size of the HTML webpage is 61.32 KB.
The page size indicates the HTML's total size, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
Pagina web nu face mai mult de 50 de request-uri HTTP.
The HTTP requests represents the number of external resources present on the webpage.
Image format
The images are served in the AVIF, WebP format.
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
Learn more
Google
JavaScript defer
There are 11 javascript resources without the defer attribute.
The defer attribute allows the browser to download the scripts in parallel and execute them after the webpage has been parsed, improving the webpage's load performance.
Learn more
Google
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DOM size
There are more than 1,500 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
Learn more
Google
​
DOCTYPE
The webpage has the DOCTYPE declaration tag set.
html
The DOCTYPE declaration tag defines which version of HTML the webpage is using, making compliant browsers render the webpage properly.
Learn more
W3C
Mozilla
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
Learn more
Google
HTTP/2
The webpage is using the HTTP/2 protocol.
The HTTP/2 protocol offers better security, faster loading times, and improved efficiency.
Learn more
Mozilla
Google
Mixed content
There are no mixed content resources on the webpage.
The mixed content is the content that is loaded over the HTTP connection while the webpage itself was loaded over HTTPS connection.
Learn more
Mozilla
Google
Server signature
The webpage has a public server signature.
Apple
The server signature is the public identity of a web server which contains information that could be used to exploit known vulnerabilities.
Learn more
nginx
Apache
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Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
The unsafe cross-origin links indicates the external links that open in a new tab which can expose your website to performance and security issues.
Learn more
Google
HTST
The webpage has the HTTP Strict-Transport-Security header set.
The HTTP Strict-Transport-Security header is used to force the browser to use the HTTPS protocol when loading the webpage.
Learn more
Mozilla
Plaintext email
The webpage does not contain any plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
The webpage has structured data.
  1. og:image https://www.apple.com/v/iphone/home/ch/images/meta/iphone__cud4q04omsuq_og.png?202512081421
  2. og:title iPhone
  3. og:description Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.
  4. og:url https://www.apple.com/iphone/
  5. og:locale en_US
  6. og:site_name Apple
  7. og:type website
  1. twitter:site @Apple
  2. twitter:card summary_large_image
  1. @context http://schema.org
  2. @type Brand
  3. @id https://www.apple.com/iphone/#brand
  4. name iPhone
  5. description Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.
  6. url https://www.apple.com/iphone/
  7. mainEntityOfPage https://www.apple.com/iphone/
  8. image https://www.apple.com/v/iphone/home/ch/images/meta/iphone__cud4q04omsuq_og.png
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Learn more
Twitter
Schema.org
Open Graph
Bing
Google
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, initial-scale=1, viewport-fit=cover
The meta viewport tag instruct the browsers how to render the viewport of the webpage.
Learn more
Mozilla
Google
Character set
The webpage has a charset value set.
utf-8
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
Learn more
Mozilla
Sitemap
The website has sitemaps.
Sitemaps inform search engines about pages available for crawling on the website.
Learn more
Bing
Google
Social
The webpage does not contain any social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
​
Content length
The webpage has 16,385 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
Learn more
Google
Text to HTML ratio
The text to HTML ratio is 16%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage contains inline CSS code.
  1. --item-index: 4
  2. --dotnav-count: 4
  3. --item-index: 0
  4. --item-index: 1
  5. --item-index: 2
  6. --item-index: 3
  7. padding-top: 0.8em;
  8. padding-top: 0.8em;
  9. padding-top: 0.8em;
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
Learn more
Mozilla
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Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
Learn more
W3C