apple.com/apple-arcade/?itscg=10000&itsct=arc-0-apl_hp-sst_learn-apl-ref-220717

Overview
Report generated on 2025-12-23 at 06:54:11 (UTC +00:00). Refresh report
1 day ago
78
100
Apple Arcade - Apple
The webpage has received a performance score of 78 out of 100. Overall results are decent, with 28 tests passed successfully and 9 issues identified for further improvement.
SEO
Title
The title tag is perfect.
Apple Arcade - Apple
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
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Meta description
The meta description tag is good.
Apple Arcade is a game subscription service with 200+ incredibly fun games — all without ads or in-app purchases. Share with up to 5 family members.
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
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Headings
The headings are properly set.
  1. Apple Arcade is open
  1. Fun for the whole family $6.99/mo.per month
  2. Free 1-month trial Apple One
  3. Buy an Apple device 3 months free.
  4. Action. Adventure. Puzzles. Let the gaming begin.
  5. Your new destination for Apple Arcade.
  6. Play across your devices.
  7. Questions? Answers.
  8. Bundle Apple Arcade with up to five other great services. And enjoy more for less.
  9. Upgrade to start your free trial.
  10. Apple Footer
  1. Super Fruit Ninja
  2. Synth Riders
  3. Game Room
  4. Hello Kitty Island Adventure
  5. Sneaky Sasquatch
  6. Sonic Dream Team
  7. iPhone
  8. iPad
  9. Mac
  10. Apple TV
  11. Apple Vision Pro
  12. What is Apple Arcade?
  13. What games are included?
  14. How often are new games added?
  15. Where do I find Apple Arcade?
  16. What does it cost?
  17. Can I play with a controller?
  18. Shop and Learn Shop and Learn
  19. Apple Wallet Apple Wallet
  20. Account Account
  21. Entertainment Entertainment
  22. Apple Store Apple Store
  23. For Business For Business
  24. For Education For Education
  25. For Healthcare For Healthcare
  26. For Government For Government
  27. Apple Values Apple Values
  28. About Apple About Apple
The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
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Content keywords
The content has relevant keywords.
apple arcade apple
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
There are 23 images with missing alt attributes.
  1. https://apple.com/v/apple-arcade/p/images/overview/hero_startframe__b2bqnq4fhab6_large.jpg
  2. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  3. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  4. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  5. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  6. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  7. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  8. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  9. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  10. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  11. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  12. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  13. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  14. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  15. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  16. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  17. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  18. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  19. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  20. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  21. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  22. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
  23. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
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SEO friendly URL
The URL is not SEO friendly.
https://www.apple.com/apple-arcade/?itscg=10000&itsct=arc-0-apl_hp-sst_learn-apl-ref-220717
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
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404 page
The website has 404 error pages.
The 404 webpage status informs the users and the search engines that a webpage is missing.
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Robots.txt
The webpage can be accessed by search engines.
A robots.txt file inform the search engines which links from the website can be accessed.
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In-page links
The number of links on the webpage is okay.
Favicon
The webpage does not have a favicon.
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
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Language
The webpage has the language declared.
en-US
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
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Noindex
The webpage does not have a noindex tag set.
The noindex tag instruct the search engines to not index the webpage.
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Meta refresh
The webpage does not have a meta refresh tag set.
The meta refresh tag automatically reloads or redirects a webpage after a set time. The meta refresh tag is considered bad practice because it can disrupt user experience, accessibility, and search engine optimization.
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Meta keywords
The meta keywords tag is missing or empty.
The meta keywords tag is an HTML tag that lists important words related to the webpage. Meta keywords were once used by search engines to identify a webpage's topic and improve search relevance, but are now largely ignored by major search engines.
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Performance
Text compression
The HTML file is compressed.
The HTML filesize is 36.93 KB.
The text compression helps speeding up the webpage's load by compressing the HTML's content.
Load time
The webpage loaded in 0.24 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
Page size
The size of the HTML webpage is 36.93 KB.
The page size indicates the HTML's total size, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
The webpage makes more than 50 HTTP requests.
  1. https://apple.com/v/apple-arcade/p/images/overview/hero_startframe__b2bqnq4fhab6_large.jpg
  2. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  3. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  4. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  5. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  6. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  7. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  8. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  9. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  10. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  11. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  12. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  13. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  14. https://apple.com/v/apple-arcade/p/images/overview/icon_games__gh3dxi5eq7yq_large.png
  15. https://apple.com/v/apple-arcade/p/images/overview/icon_games__gh3dxi5eq7yq_large.png
  16. https://apple.com/v/apple-arcade/p/images/overview/game_your_way__es2jffnch1oy_large.jpg
  17. https://apple.com/v/apple-arcade/p/images/overview/game_your_way__es2jffnch1oy_large.jpg
  18. https://apple.com/v/apple-arcade/p/images/overview/play_with_friends__djwsunvxhw6e_large.jpg
  19. https://apple.com/v/apple-arcade/p/images/overview/play_with_friends__djwsunvxhw6e_large.jpg
  20. https://apple.com/v/apple-arcade/p/images/overview/build_library__djuftfquf682_large.jpg
  21. https://apple.com/v/apple-arcade/p/images/overview/build_library__djuftfquf682_large.jpg
  22. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  23. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  24. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  25. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  26. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  27. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  28. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  29. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  30. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
  31. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
  32. https://apple.com/v/apple-arcade/p/images/overview/full_apple_one__ggj3x96swk6e_large.png
  33. https://apple.com/v/apple-arcade/p/images/overview/full_apple_one__ggj3x96swk6e_large.png
  34. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  35. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  36. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  37. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
The HTTP requests represents the number of external resources present on the webpage.
Image format
There are 37 images that are not using the AVIF, WebP format.
  1. https://apple.com/v/apple-arcade/p/images/overview/hero_startframe__b2bqnq4fhab6_large.jpg
  2. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  3. https://apple.com/v/apple-arcade/p/images/overview/gallery_super_fruit_ninja__n2jft2ukz36u_large.jpg
  4. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  5. https://apple.com/v/apple-arcade/p/images/overview/gallery_synth_riders__d7kp4f9ylgwi_large.jpg
  6. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  7. https://apple.com/v/apple-arcade/p/images/overview/gallery_game_room__t94xy4zv8oiu_large.jpg
  8. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  9. https://apple.com/v/apple-arcade/p/images/overview/gallery_hello_kitty__c8e55uy2blg2_large.jpg
  10. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  11. https://apple.com/v/apple-arcade/p/images/overview/gallery_sneaky_sasquatch__c05efigscgqe_xlarge.jpg
  12. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  13. https://apple.com/v/apple-arcade/p/images/overview/gallery_sonic__fwoiqr77nlu2_large.jpg
  14. https://apple.com/v/apple-arcade/p/images/overview/icon_games__gh3dxi5eq7yq_large.png
  15. https://apple.com/v/apple-arcade/p/images/overview/icon_games__gh3dxi5eq7yq_large.png
  16. https://apple.com/v/apple-arcade/p/images/overview/game_your_way__es2jffnch1oy_large.jpg
  17. https://apple.com/v/apple-arcade/p/images/overview/game_your_way__es2jffnch1oy_large.jpg
  18. https://apple.com/v/apple-arcade/p/images/overview/play_with_friends__djwsunvxhw6e_large.jpg
  19. https://apple.com/v/apple-arcade/p/images/overview/play_with_friends__djwsunvxhw6e_large.jpg
  20. https://apple.com/v/apple-arcade/p/images/overview/build_library__djuftfquf682_large.jpg
  21. https://apple.com/v/apple-arcade/p/images/overview/build_library__djuftfquf682_large.jpg
  22. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  23. https://apple.com/v/apple-arcade/p/images/overview/icon_iphone_alt__b4r7dmu9c8mu_large.jpg
  24. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  25. https://apple.com/v/apple-arcade/p/images/overview/icon_ipad_alt__e11pbu48262q_large.jpg
  26. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  27. https://apple.com/v/apple-arcade/p/images/overview/icon_mac_alt__bx12ub5qlic2_large.jpg
  28. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  29. https://apple.com/v/apple-arcade/p/images/overview/icon_appletv_alt__e44bg5wznh4y_large.jpg
  30. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
  31. https://apple.com/v/apple-arcade/p/images/overview/icon_apple-vision-pro_alt__cit9g7pek3ma_large.jpg
  32. https://apple.com/v/apple-arcade/p/images/overview/full_apple_one__ggj3x96swk6e_large.png
  33. https://apple.com/v/apple-arcade/p/images/overview/full_apple_one__ggj3x96swk6e_large.png
  34. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  35. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  36. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
  37. https://apple.com/v/apple-arcade/p/images/overview/apple_one_logos__c554sf8no1yu_large.png
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
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DOM size
The DOM size is optimal.
The HTML file has 1165 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
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DOCTYPE
The webpage has the DOCTYPE declaration tag set.
html
The DOCTYPE declaration tag defines which version of HTML the webpage is using, making compliant browsers render the webpage properly.
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Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
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Mixed content
There are no mixed content resources on the webpage.
The mixed content is the content that is loaded over the HTTP connection while the webpage itself was loaded over HTTPS connection.
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Server signature
The webpage has a public server signature.
Apple
The server signature is the public identity of a web server which contains information that could be used to exploit known vulnerabilities.
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Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
HTST
The webpage has the HTTP Strict-Transport-Security header set.
The HTTP Strict-Transport-Security header is used to force the browser to use the HTTPS protocol when loading the webpage.
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Plaintext email
The webpage does not contain any plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
The webpage has structured data.
  1. og:image https://www.apple.com/v/apple-arcade/p/images/meta/og__ddwd8w1nteqa_overview.png?202510061046
  2. og:title Apple Arcade
  3. og:description Apple Arcade is a game subscription service with 200+ incredibly fun games — all without ads or in-app purchases. Share with up to 5 family members.
  4. og:url https://www.apple.com/apple-arcade/
  5. og:locale en_US
  6. og:site_name Apple
  7. og:type website
  1. twitter:site @Apple
  2. twitter:card summary_large_image
  1. @context https://schema.org
  2. @type FAQPage
  3. mainEntity
    1. 0
      1. @type Question
      2. name What is Apple Arcade?
      3. acceptedAnswer
        1. @type Answer
        2. text Apple Arcade is a game subscription service that offers unlimited access to a growing collection of over 200 premium games — featuring new releases, award winners, and beloved favorites from the App Store, all without ads or in-app purchases. You can play Apple Arcade games on iPhone, iPad, Mac, Apple TV, and Apple Vision Pro.
    2. 1
      1. @type Question
      2. name What games are included?
      3. acceptedAnswer
        1. @type Answer
        2. text Every Apple Arcade game is handpicked to bring together an incredible variety of games for all play styles and generations. Types of games include puzzle, strategy, adventure, simulation, board, card, sports, and more. Play exclusive Arcade Originals like Sneaky Sasquatch, Timeless Classics like Solitaire by MobilityWare+, and App Store Greats like Fruit Ninja Classic+. Arcade Originals are playable across iPhone, iPad, Mac, Apple TV, and Apple Vision Pro. Timeless Classics and App Store Greats are available on iPhone, iPad, and Apple Vision Pro. To see all 200+ games on Apple Arcade, browse <a href=itms-apps://arcadeSeeAllGames?itscg=10000&itsct=arc-0-arc_ovp-faq-apl-ref-230504>the Arcade tab on the App Store.
    3. 2
      1. @type Question
      2. name How often are new games added?
      3. acceptedAnswer
        1. @type Answer
        2. text New games and content updates are added to Apple Arcade all the time. To preview upcoming releases, look for the Coming Soon section in <a href=itms-apps://arcadeSeeAllGames?itscg=10000&itsct=arc-0-arc_ovp-faq-apl-ref-230504>the Arcade tab on the App Store.
    4. 3
      1. @type Question
      2. name Where do I find Apple Arcade?
      3. acceptedAnswer
        1. @type Answer
        2. text You can find Apple Arcade on the Arcade tab of the <a href=https://apps.apple.com/arcade?itscg=as10000&itsct=gamelaunch2>App Store and <a href=https://games.apple.com/arcade?itscg=as10000&itsct=gamelaunch3>Games app. You can also search the App Store and Games app for a specific Apple Arcade game. On your iPhone or iPad: Open the App Store or Games app and go to the Arcade tab at the bottom of the screen. On your Mac: Open the App Store or Games app and go to the Arcade tab. On your Apple TV: Open the Arcade app, or open the App Store and go to the Arcade tab at the top of the screen. On your Apple Vision Pro: Open the App Store and go to the Arcade tab in the sidebar.
    5. 4
      1. @type Question
      2. name What does it cost?
      3. acceptedAnswer
        1. @type Answer
        2. text That depends on which offer you choose. (1) Apple Arcade is $6.99 per month. And with <a href=https://www.apple.com/family-sharing/>Family Sharing, you can share your subscription with up to five family members. (2) You can also get 3 months of Apple Arcade free when you buy an Apple device. (3) With <a href=https://www.apple.com/apple-one/>Apple One, you can bundle Apple Arcade with Apple Music, Apple TV+, iCloud storage, and more for a low monthly price.
    6. 5
      1. @type Question
      2. name Can I play with a controller?
      3. acceptedAnswer
        1. @type Answer
        2. text You sure can. If you see a controller icon on a game’s App Store product page, the game has controller support. You can use a game controller to play many games in Apple Arcade. And some games on Apple TV even require one. <a href=https://support.apple.com/en-us/HT210414?cid=general-applearcade-marcom-08192025>Learn how to connect a wireless controller
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, initial-scale=1, viewport-fit=cover
The meta viewport tag instruct the browsers how to render the viewport of the webpage.
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Character set
The webpage has a charset value set.
utf-8
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
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Social
The webpage does not contain any social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
Content length
The webpage has 9,823 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
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Text to HTML ratio
The text to HTML ratio is 27%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage does not contain inline CSS code.
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
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Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
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